Vice President, Account Director
A strategic thinker and executional maven, Sara thrives on leading the development of target insights, creating differentiation for brands and delivering innovative integrated marketing strategies to achieve growth in a brutally competitive landscape. In sum, Sara thrives on a good challenge! She’s managed top-tier consumer, CPG, retail and B2B brands, leading market insights, brand and product positioning, shopper marketing, integrated brand campaigns, digital, social, direct and CRM programs. Her leadership has resulted in client revenue generation and growth. While a strategic and high-level thinker, Sara is equally tenacious about details and operational efficiencies with a keen eye on stewardship of budgets and client media investments. Sara believes we do our best work through inclusivity, respect and collaboration, and by nurturing and inspiring teams to take risks and explore new ideas. Sara holds an MBA from the University of St. Thomas-Opus School of Business. Sara is a global traveler and has been a British royal watcher and enthusiast since her family traveled to London in her childhood for the ceremonial parade introducing Prince Charles and Lady Diana. She loves a good handbag, a good book and a really nice prosecco.