Thorburn

Polaroid

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© 2023 Thorburn, a Stamats Company
Polaroid:
From Analog to Digital Relevance
Client
Polaroid
Capability
Brand, Campaign, Digital, Print/Marketing
Category
Retail
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217% sales growth. 68% growth in database. 
9 MILLION impressions in JUST 32 DAYS.
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Share Life in an Instant

Long before social media, Polaroid was the way we instantly shared a moment. How to restore the panache of one of the world’s 10 most recognized brands, at a time when analog isn’t exactly dead, but digital rules the day?

Thorburn tapped Polaroid’s “social legacy,” mining the spontaneous intersections of creativity, giggles, storytelling and love, to capture the imaginations of a new generation, making those entirely Polaroid moments both tangible and shareable online.

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Thorburn
Minneapolis, MN
[email protected]
800.610.6180
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© 2023 Thorburn, a Stamats Company
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